Wednesday, May 19, 2010

Cool New Tool to promote your business.

Back in the day it used to be “Get your tech guy to make a
video for your business,” but today it’s so easy to do things
like this for yourself. This little tool is going to be big so I
wanted you to know about it NOW.

It’s called Google Search Stories.
See my Short Sale and Stop Foreclosure promotion Search Story.

It’s free. Who doesn’t love free these days? We give away
free stuff all the time to our members and they love it. You
will need a YouTube account but that’s free too.

Google Search Stories is also easy. I betcha the teenager
who serving up hot chocolate in Starbucks could serve up a hip video
about the Starbucks she works at. You know what really
caught my attention when I saw this? Its simplicity and quality –
AMAZING.

Google and YouTube found a way to combine the power of
Google’s search engine with the popularity of a YouTube
video.

A Google Search Stories video is the perfect way to get that
instant street credit you’ve been searching for. The power of
this video creator can put your business on the map… literally.

You can literally tell the video to display:
* Your company’s address in Google maps
* Sweet images relating to your business
* News stories
* Your products or books

And it does all the linking (and thinking) for you.
Remember:

1. It’s FREE.
2. It’s so EASY a teenager could make one.
3. It’s POWERFUL and POPULAR like a football player
dating a cheerleader.
4. It’s instant STREET CREDIT.

Make this free video creator work for you so you don’t have
to. Go and order your favorite drink, hit this site, and let a video
bring in some business.

Make sure to leave your comments below about how you would
use this.

Live Free!

Friday, May 7, 2010

SHORT SALES: LOSS MITIGATION AND EXIT STRATEGIES

First and foremost, Congratulations!

If you are at the step of negotiating with a lender, you have earned your first Short Sale client. Now, what steps are involved in earning your first Short Sale profit?

The number one rule to remember is that short sales are not only better for the buyer, but normally better for the lender as well.
For most banks, short sales are better financially than foreclosures.

If lenders can make more money off a short sale than a foreclosure, lenders will accept. As an investor, it is of utmost importance to make sure the client has filled out all needed paperwork, including the hardship letter. Double check the paperwork before it gets processed. As soon as the paperwork is completed, get it to a loss mitigator immediately.

Be persistent.

Follow through on the loan. Ask what is the update? Who owns the loan? The more persistent you are as an investor, the speedier the process. Normally if an investor fails to follow through, the case gets pushed to back of the desk and is often forgotten. Your persistency will pay off for you and your buyer.

Now that the paperwork is prepared and submitted, bargain the best price with the lender! As soon as the buyer and lender agree on a price, it is your job to start the tedious process of closing a deal.

Beside your offer, the lender will require additional documents. Different lenders require different documents but here are a number of common credentials included in the paperwork:


1. Recent mortgage statement or coupon

2. Two months bank statements

3. Two recent pay stubs

4. Borrower Financial Information

5. Homeowners Association Information

6. Hardship Letter


Once the price is finalized, it is your job to flip the house; turn a “upside down” property into a potential buyer’s dream. Buy, fix, and resell. It sounds easy, but this process can make or break a future sale. What exactly is flipping a house? This term merely means making over the property to meet the prospective needs of today’s buyers. This process does not need to be expensive, there are many tricks and trades of the business that can be economically friendly.

Simple things like curb appeal can add several hundred or thousand dollars to a price tag. That could be as easy as planting flowers and greenery, repainting the mailbox and porch, or updating outside light fixtures, windowpanes, and the front door. The interior of the house can be just as simple and easy on the pocket books. Trouble-free things such as adding fresh coat of paint to walls and trim, laying down new carpet or flooring, and de-cluttering can add monumental value to the price of the house.

Once the “make over” process is complete, it is now time to stage the house for potential buyers. The main objective in staging is letting your potential buyer imagine themselves in the property. Make it livable, family orientated, up-to date.

Focus on the main areas of the home: the living room, kitchen, and master bedroom. The first room a buyer sees when entering a home is the living room. The idea is to make the living room feel friendly and welcoming, at the same time as spacious. In today’s modern day kitchen, granite countertops and stainless steel appliances are a MUST, as well as, cabinet and counterpace.

Remember: de-clutter the kitchen!

This will automatically open up the kitchen and lets the buyer know that there is adequate space to cook. The ideal master bedroom for Jacksonville properties and surrounding areas are space and cleanliness. Portray the master bedroom as if a couple was living in it.

Common tricks like an open book or piece of jewelry on the nightstand lets the buyer know that this is not an empty house, but someone’s home. A house does not need to be the biggest or most updated to sell. Instead, good use of space, a high-quality cleaning, and simple touch ups will be the key to a successful, quick selling of a property.


You, the investor, have an enormous opportunity for success if you follow these essential steps. Organization and timeliness with paperwork will speed up the closing process, as well as, a quick, sufficient make-over of the property. We wish you monumental success in the start of your new Short Sale business!

Wednesday, May 5, 2010

GUIDE TO YOUR SUCCESSFUL SHORT SALE BUSINESS in Jacksonville Florida

GUIDE TO YOUR SUCCESSFUL SHORT SALE BUSINESS in Jacksonville Florida:

Short Sales in today’s society are inevitable and when executed properly, can generate great profits. What are the potential benefits and draw backs of Short Sales? The fundamental core of Short Sales is being able to turn an “upside down” property, to a property that has equity and can be sold for profit in 45 days or less.


The main benefit of a Short Sale is that there is a lot of potential money to be made.

However, be advised, that Short Sales do not happen at a snap of a finger, nor in a matter of a few weeks. Short Sales are timely and can take months to finally close on the property. As an investor, keeping this in mind can either make or break your business. As long as you are organized, have created a Short Sale system that can sustain needed changes, and are not needing an immediate turnaround on profits, your business has potential to succeed. Furthermore, gaining knowledge and implementing certain business tools can make all the difference.

The first step to a successful Short Sale business is obtaining leads in Short Sales through the power of marketing and advertising. Signs on the side of the road, billboards, radio broadcasts, TV commercials, or newspaper articles, are all good ways of gaining recognition as a company. However, be advised that marketing can be expensive. Understanding the fundamental aspect of Advertising can prove to be crucial: knowing your target audience and potential buyer!

Marketing and advertising are not the only business tools that can lead to a successful company. Getting to know people within the community, such as attorneys, realtors, and mortgage brokers, can prove to be helpful. Furthermore, remember that you are trying to start a successful business, and thus need to be trustworthy and reliable. Good credibility and word of mouth can often be the most successful tool in gaining new clients. There are many ways to build credibility and a successful business:

1)Build a website like the Jacksonville Short Sale web site with a free report.

2)Make articles about Short Sales. Help sellers to understand “Short Sale options in Jacksonville, FL" and the Short Sale process.

3)Understand your client. Get to know them and their family. What are their likes and dislikes? And most importantly, what is their ultimate goal in selling their house.

4)Above all, strive to be the most informed investor in your area. Knowledge is contagious, and with expanding knowledge, brings an expansion in the number of leads and clients.

5)Micro-management. Although everyone wants to control every aspect of a business, it is not only draining, but near impossible. Delegate time and tasks such as marketing, business writing, client relations, office management, and building an online website.

6)Lastly, not only get to know your clients, but learn about your employees. Which employees are more organized? Which are more personable and persuasive? Knowing your employees weaknesses and strengths will bring in not only clients, but money.


SHORT SALES: Investor/Seller Relationship



As an investor you need to educate your buyer. Many sellers are confused and overwhelmed with the process of Short selling their home. Sellers are already stressed out due to financial burden so ease your seller’s worries! Explain to them the benefits of Short selling rather than foreclosing. Let them know that it will lower their credit score, however, not nearly as much as a foreclosure would. Remind the client that in little as one to three years, their credit score will start to improve. This is not the end of the world. And, in the real estate world, reassure them that this is the best scenario.

CLOSING WORDS TO THE ASPIRING INVESTOR:

Educate and continue to build on your Short Sale System and business design. Join your local REIA and become the most informed investor in your area. Get to know your clients, potential leads, and employees. Not every Short Sale will be a triumph, but do not get down. With practice and a diligent work ethic, Short Sales are the answer to success.

Good luck, and may this article be as one small step to your financial freedom!


Sunday, May 2, 2010

SHORT SALE GUIDE FOR SELLER IN JACKSONVILLE, FLORIDA

SHORT SALE GUIDE FOR SELLER IN JACKSONVILLE, FLORIDA:


It is no secret that in today’s economy many people are struggling to make mortgage payments. What are you to do if you find yourself in similar situation? Are there other options except Short Sale available? Will this adversely affect my credit score? Losing a house is scary and confusing. If you are careworn with a similar situation, trust me, you are not alone. The following will not only explain what a Short Sale consists of, as well as, the certain advantages over foreclosures.

I. SHORT SALES: Help for the Burdened Seller

In a struggling economy, Short Sales have become all too common In Jacksonville, as well as, across the United States. You may be asking, what exactly is a Short Sale?

Short Sales are Sales of real estate in which more balance is owed on the property than the potential Sale proceeds. The remaining loan balance after a property is sold through foreclosure called the deficiency.

When executed properly, most lenders will dismiss the deficiency. The only evidence of a Short Sale will appear on your credit report. However, do not be weary. A Short Sale will result in fewer points deducted than a foreclosure.




The difference between a foreclosure and a Short Sale in Jacksonville, FL or any other city is the difference between “being hit by a train or a bus.”



Once you, the seller, decide that a Short Sale is the best choice for you, call a professional, who can help you with the Short Sale process. If you don't know anybody who works in the Real Estate Industry, call any Real Estate Agency, and a Realtor who specializes in Short Sales. The Realtor will give you general information about the process and will help you to start the process, by first making a listing agreement.

Please note: In order to have a Successful Short Sale transaction you need to have an offer from the buyer for Short Sale.

Remember, no offer, no Short Sale!

When you are working on your Short Sale package, be truthful!

Do not lie, dismiss, or try to cover up any financial problems. It will be to your best advantage to be completely honest. Remember to include a hardship letter that explains why you are struggling to make payments to the mortgage company. Remember, do not be ashamed. Countless Short Sales and foreclosures happen every day.

The Short Sale itself will be the first, productive step to ease your financial burden and hopefully earn you more financial freedom in the long run.


SHORT SALES: Deficiency Judgment in Florida


As mentioned above, in most normal Short Sales in Jacksonville, Florida , the lender will dismiss your deficiency. However, Florida is one of the Recourse States and deficiency judgment in Florida DOES exist. If instead you foreclose on your house, in the state of Florida, it is your responsibility to repay the deficiency. Some lenders will still dismiss the deficiency; however, some will seek to recover it.

Once the foreclosure is complete, a lender can seek a judgment against you, and motion for a lawsuit. The lender has the legal right to seize your bank account and wages up to twenty years, and adversely affects your credit score for seven years.



Deficiency is a scary and serious process.
Be well-informed of what your choices and consequences. In the case, a foreclosure seems inevitable, look into the possibility of Short Sale through a loss mitigation company .

Short Sale may not save your home, but will rid you from the possible deficiency judgment. Furthermore, although Short Sales will lower your credit score, the option of Short selling will not nearly hinder your credit score as much as a foreclosures would. Improvements in credit score will happen in as little as one to three years. Seek help and answers immediately if you are finding yourself in a struggle to make payments.

GET FREE SHORT SALE EXPERTS HELP in Jacksonville Florida NOW!
We are a group of certified loss mitigation consultants, Realtors and Investors who work as a team in Jacksonville FL in order to provide superior solutions to our customers' needs.

When it comes to Short Sales, our experience and expertise make the difference.
Call us today: 904-588-5888

Short Sale Package

Beside Short sale offer, the lender will require additional documents.

Different lenders require different documents but here are a number of common credentials included in the Short Sale Package:

1.      Hardship Letter

2.      Two months bank statements

3.      Two recent pay stubs

4.      Borrower Financial Information

5.      Homeowners Association Information

6.      Recent mortgage statement or coupon